Twitter Marketing That Doesn’t Suck: ManageFlitter

by Jonathan Gebauer (@jogebauer) If you read my recent article about social media strategy or Susanna’s recent article on how to grow followers, then you know that we (like anybody else successful on Twitter) rely heavily on the Follow-Unfollow-Strategy. Basically, this strategy means you follow people and then unfollow those who didn’t follow back after a while. I won’t go…

Clickbait Headlines Won’t Disappear, Because You’ll Never…

by Jonathan Gebauer (@jogebauer) Do you really believe that Facebook’s recent announcement that they will reduce the rank of the famous clickbait headlines will make clickbait disappear? Well, maybe you should take a deep breath, and start thinking. Food for thought #1 – Clickbait will adapt What are clickbait headlines? They are a way of making you click on a…

The Downside Of Social Media Influence – Why You Shouldn’t Listen To Me

by Jonathan Gebauer (@jogebauer) According to some, I am a social media influencer. It might be true although I do not feel like an influencer. There are numerous people with larger Twitter accounts, and numerous people I still look up to. Nevertheless, I guess having over 100,000 Twitter followers somehow pleasures my ego. And, like everyone else, I still like…

Twitter and Content for Reliable Social Media Traffic

by Jonathan Gebauer Susanna talked about the simple strategy all influencers used to grow their Twitter accounts. Today’s post is about why Twitter and content together are the best way to start a social media traffic generation strategy. Twitter and content (whether curated or original content) are at the heart of every single reliable social media traffic generation strategy I…

Still Missing Out?! The Simple Twitter Growth Approach All Influencers Use

Have you ever wondered how all the influencers on Twitter grew their Twitter account to such impressive follower numbers? No? Do you think it is all hard work? Ever wondered how all the influencers on Twitter grew their Twitter account to such impressive… Click To Tweet Well, it is. But it might not be the type of work you think…

Welcome On Our Social Media Marketing Blog

Welcome. This will be just another social media marketing blog… Just another? Not quite. Unlike most other blogs, we have already “been there” before we started this. This is about our experience on our journey. We will talk strategy, projects, wins and failures, products, experiences. We, that is Jonathan and Susanna Gebauer. We are the founders of exploreB2B, and already…