22 Easy Ways To Increase Twitter Engagement

While you know that engagement is crucial for more reach in social networks like Facebook and Instagram, you may not be aware that Twitter engagement also has tremendous power to increase your marketing success. The chronological Twitter feed did not consider how much engagement an account or tweet got. No matter the engagement, the tweets were listed in strictly chronological…

10 Secrets to Writing More Convertible Social Media Posts in 2021

The following is a guest post by Lesley Vos.  Lesley is a professional copywriter and guest contributor, currently blogging at Bid4Papers, a platform that helps students and authors with writing solutions. Feel free to get in touch with her on Twitter @LesleyVos.  Here’s something we can both agree on: When planning a social media strategy and writing social media posts,…

What is Lead Generation and Why Do You Need It?

When you start a blog or online business, you will have to start your lead generation sooner rather than later. But the first time you come across this term, there remain many questions about what lead generation includes, why you need to do it, and how it is related to email list building, sales funnel, and sales. Source: Wikipedia Just…

6 Types of Instagram Videos to Get More Followers

The following is a guest post by Cristian Stanciu. Cristian Stanciu is a freelance video editor, owner, and post-production coordinator of Veedyou Media – a company offering video editing services to videographers, marketing agencies, video production studios or brands all over the globe. I can catch up with him on his blog or on LinkedIn. Even the experts couldn’t predict…

Why Video Content Can Help You Drive More Traffic With Your Blog

The following is a guest post by Oli Graham. Oli Graham is the Marketing Manager for digital content agency RightlyWritten. Blogging and content marketing, much like every other aspect of a business, is governed by the rules of supply and demand. The greater the number of blog posts that exist on a particular topic, the harder it will be to…

How to Create Viral Videos: Best Practices, Tools, and Examples

The following is a guest post by Shane Barker is a digital marketing consultant who specializes in influencer marketing, content marketing, and SEO. He is the co-founder of Attrock, a digital marketing agency. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities. The age of video marketing is here. Brands are using…

How to Effectively Use Facebook Groups for Business

Facebook groups are a big thing in marketing. Facebook itself is pushing groups into focus. You want proof? In February, Facebook spent an estimated $10 million on a commercial for Facebook groups during Super Bowl. There are more than 10 million groups on Facebook. 1.4 billion people use Facebook groups. While it may still be relevant for businesses to have…

Tailwind For Pinterest: More Than Just Scheduling

Tailwind is the most commonly used scheduling tool for Pinterest. While Tailwind as a scheduling app is widely known, the analytics part of Tailwind seems to get a little less attention.   Time for us to take a closer look at Tailwind and its features for Pinterest. (This post contains affiliate links: if you purchase Tailwind through one of the…