7 Content Curation Tools To Stop You From Wasting Your Time

Especially when you are just starting with your marketing and have not gotten very far with your content creation – content curation for your social media accounts is one of your most important, and one of your most time-consuming tasks. To be successful with your social media marketing efforts you need to provide value on your social accounts. And most…

6 Real-Life Examples of Awesome Content Curation

In online marketing, content curation often is biased as being a lazy and spammy way of coming up with enough content to share on the social channels and little better than stealing content. While content curation is often mistreated as the easy way out of the need for more content, content curation has some awesome everyday use cases. I am…

5 Ways To Use Your Competitor’s Content That Are Totally Legitimate

Are you struggling with your content marketing? Don’t worry; you are not alone. Many (new) content marketers have to realize that there is so much more to content marketing than just writing a couple of posts. But there is a lot you can do and some great methods have to do with your competitor’s content. Tell me: Are your competitors…

Content Curation vs Original Content: The Battle In Social Media Marketing

You may have heard that content is king in social media marketing. And that is true. But what many social media newbie marketers do not fully understand is the difference between using other people’s content (Content Curation) and creating your original content. When we created our social media courses and talked to some of our participants in the „Social Media…

10 Things Content Curation Can (‘T) Do For Your Marketing In 2016

Content Curation is a valuable instrument in content marketing and social media. But for many people, it is not clear what content curation is. Kevan Lee from Buffer phrased it like this: Content curation is sorting through a large amount of web content to find the best, most meaningful bits and presenting these in an organized, valuable way. In this…

Content Curation Has Little Value Without Your Own Voice

When we here at The Social Marketers are discussing topics for articles we are going to write for our blog; sometimes I suggest a topic and Jonathan says: “Everybody writes about that, what is your special take on this? What will make your content really something people want to read and cannot find a million times on the web?” That…