What is Thought Leadership? How do you use it for marketing?

Thought leadership… if there was a ranking for buzzwords in marketing, this term would be high up. But what is thought leadership? How do you become a thought leader? Why is this important for marketing, and should you even be a thought leader? This article will give you answers to these questions. What is a thought leader? Let’s start with…

A Blogger’s Guide to Content Marketing (Checklist included)

You’re a blogger, right? That means you write blog posts, get traffic, sell products, and make money. What do you need to know about Content Marketing? A lot. Content marketing and blogging are closely related and as a blogger, you will need to learn content marketing to almost the full extend. Why? Because blogging is content marketing – and because…

7 Ways Content is Key to Online Business Success

Before I explain the various aspects that make content so important for your online business success and marketing ventures let me make one thing clear: We are always talking about targeted content and quality content. And it should be a matter of course that you need great content that has value for your audience. There is not much use to…

I’m a Cheat: How I get Ideas for Content in Minutes – Podcast Episode

“How do you get so many good ideas for content?” – I’ve been asked that question more often than I can count. Here is the answer – I cheat (a bit). And you should too! You can subscribe to Marketing in Minutes on iTunes, Google Podcasts, or any other podcast platform. In this episode of Marketing in Minutes you will…

Content Shock: Why good Content isn’t good enough – Podcast Episode

“Good content rises to the top.” No, it doesn’t. Not since Mark Schaefer coined the term content shock. Today we have to fight hard to get eyes on our content. Here is why good content isn’t good enough anymore: Click Here to Listen to all Episodes of Marketing in Minutes and Subscribe on any Podcast Platform This episode of Marketing…

3 Easy Ways to Create better Content with Storytelling – Podcast Episode

Storytelling can let your content stand out, it makes your content connect with your readers, and it will generate better engagement, traffic, and eventually make you more money. And it’s easier than you think! To subscribe to Marketing in Minutes on any podcast platform, please click here. This podcast was produced with the following equipment: – – Storytelling is one…

Why your marketing strategy is worthless… – Podcast episode

Marketing is not about quick solutions. It’s about execution, and working towards a goal. This podcast was produced with the following equipment: – – Marketing is not about quick solutions. It’s about execution, and working towards a goal. In this episode of Marketing in Minutes you will learn: Why your marketing strategy is probably almost worthless. Why all marketing tactics…

What Is Content Curation And How Can You Use It For Your Blog And Marketing

If you are active in the online marketing and blogging world, sooner or later you will hear about content curation. But if you are new to the game, you might easily get a little confused about what content curation really is. What is Content Curation? Broadly speaking content curation means that you are using someone else’s content for your own…

Content Marketing : The Key To An Effective SEO Strategy

The following is a guest post by Sahil Kakkar. Sahil is the CEO and Founder of RankWatch – a platform that helps companies and brands stay ahead with their SEO efforts in the ever-growing internet landscape.Sahil likes making creative products that help in the automation of mundane tasks and he can spend endless nights implementing new technologies and ideas. You can…

Top Copywriting Hacks on Creating Content for Diverse Audiences

The following is a guest post by Rachel Bartee. Rachel is a content writer and a marketing consultant. She is content-oriented and knows how to put words into action. She feels passionate about traveling and inspired by her morning yoga. Reach her at Facebook and Twitter. The world of online content is now so populated and profiled, that there is…