Storytelling can let your content stand out, it makes your content connect with your readers, and it will generate better engagement, traffic, and eventually make you more money. And it’s easier than you think! To subscribe to Marketing in Minutes on any podcast platform, please click here. This podcast was produced with the following equipment: – – Storytelling is one…
Every blogger knows how it feels: You need a new post but you are stuck on ideas. The harder you try to come up with awesome blog post ideas – the less creative your feel. When you are just starting out, you have a ton of ideas and you jump right in, creating post after post. But when you are…
The following is a guest post by Cassidy Hennigan. Cassidy is an HR professional and a fellow Templates Assistant contributor. She loves cracking raw data, devouring marketing and technology advances and pulverizing nagging habits through goal setting, automation, and ethical hacking. You are kindly invited to visit Cassidy’s Twitter @CassidyHennigan. Content marketing is the number one trend that continues to redefine…
It won’t come as a surprise that porn itself is not big on story(-telling). What may surprise some is that the porn industries marketing departments are! Let’s examine what the marketers of Pornhub, one of the biggest porn streaming sites on the web have come up with. Porn sites have a big problem: They are running video sites, but can’t…
The following is a guest post by Luisa Brenton. Luisa Brenton is a blogger. She was born in Italy, graduated from The St. Louis School of Milan and went to Chicago to pursue higher education at the Chicago’s Public Research University. Luisa is interested in modern literature and new films. She is interested in journalism as well. You can contact Luisa…
One of the most frequent questions as a blogger is: What am I going to write about today? What story can I tell? And sometimes when you have an idea for a post, you think: That is the same type of story I told the last couple of posts. There must be other types of stories I can use. What blog…
Often when we talk to entrepreneurs who would love to start with content marketing or blogging, they say something like we do not know what kind of content to publish we do not have so many interesting stories to tell why should people want to read what we have to say we are no writers (filmmakers, photographers, …) Most of…
Working with clients and talking to founders we realized that some of them are missing the essential element for their social media marketing success: They need to be willing to create content and tell stories – the whole time. Many of the people we talk to believe that social media marketing is all about posting updates and being constantly active…
In Social Media Marketing and Content Marketing, an often discussed question is the ROI. Can we measure the ROI of Social Media? What is a good ROI to justify spending money and time on content? In the end, it is the ROI that counts, but some doubt that you can measure the ROI of storytelling, content marketing, and social media. I…
According to a study by Content Marketing Institute and MarketingProfs, only 38% of B2B companies think their content marketing is effective. The same study also states that only 35% of the companies have a documented content marketing strategy. My guess is that some of these companies do not even know whether they are effective or not. They cannot say what…