Top Copywriting Hacks on Creating Content for Diverse Audiences

The following is a guest post by Rachel Bartee. Rachel is a content writer and a marketing consultant. She is content-oriented and knows how to put words into action. She feels passionate about traveling and inspired by her morning yoga. Reach her at Facebook and Twitter. The world of online content is now so populated and profiled, that there is…

Marketing Tips From Unusual Places – Content Marketing Case Studies of The Unexpected Kind

The following is a guest post by Katie McBeth. Katie is a freelance writer out of Boise, ID, with experience in marketing for small businesses and management. She spends her free time being the mother of three cats and a dog named Zeno. You can follow her animal and writing adventures on Instagram or Twitter: @ktmcbeth. In our current age…

What You Totally Forgot In Your Content Marketing And It Is Costing You All Success

The following is a guest post by Karen Dikson. Karen is a marketing expert and business owner from New Jersey. She is a regular contributor to HuffingtonPost and several other marketing resources. In her free time, Karen enjoys traveling. Follow her on Twitter. Content marketing has become a very popular form of promotion. Most of the successful business organizations, brands, and blogs…

Why You Should Consider Syndicating Your Old Content And 5 Outlets That You Can Use

First, let us make clear what content syndication is and what it is not, or should not be. Syndicating your content means that you take a piece of YOUR content that you already published on your own website or blog and republish it somewhere else. When you republish your content you say so openly, for instance, you write a sentence…

10 Types Of Content That Will Push Your Blog Or Business To The Next Level

Content plays an important part in digital marketing success. You need it to provide value on your social media accounts. Content has the power to bring you search traffic. You can use content in your email newsletters. And content can help build a relationship with your audience. But the hard truth is that some content types have more power than others.…

The Power of Data-driven Content Marketing

The following is a guest post by Oscar Waterworth. Oscar is a writer from Sydney and one of the editors at Bizzmarkblog. He frequently writes about the latest in the tech, marketing, and business industries. To stay updated with Oscar’s latest posts, you can follow him on Twitter. As the Internet slowly becomes the global trading post in more ways…

Why Small Businesses Should Use Content Marketing

The following is a guest post by Colin Cieloha and an Infographic from Skilled.co. Colin Cieloha is an American author and content marketer at Skilled.co. He writes about everything that will draw his attention with a general focus on the trends in the tech world. When he is not writing he is spending his time traveling the globe and snowboarding. You…

The Power of Emotions in Content Marketing and 6 Emotions That Get Reactions

Do you know what makes people share content? Have you ever wondered why some images, articles, videos or graphics get so many shares, while others seem to never have a chance? Most of the time the trigger is emotions. We all know from our private life how powerful emotions can be. And this power can be used in Content Marketing.…

5 Proven Strategies to Create Viral Content

The following is a guest post by Micheal Gilmore. Micheal is a Content Manager at resume writing service Resumesplanet. He’s psyched about marketing, business, blogging, and SMM. In his parallel life, he loves hiking and can’t wait to see the Himalayas one of these days. Follow him on Twitter. There’s a big difference between average content and viral content. Besides the…

13 Surprising Benefits of Content Marketing

Content marketing is a hyped strategy in online marketing. There must be a reason why 88% of B2B marketers engage in content marketing. Image Source Content Marketing Institute But often the benefits of content marketing seem to be unclear. There is far more to content marketing than the effects of content on search rankings. Content also has a fixed role…