by Susanna Gebauer (@dreckbaerfrau) I recently came across an infographic on Pinterest, which told me exactly how often I should post on Social Media. And while there might be some vague truth behind the classification of some networks as “high volume” and others as “low volume” networks, I still think this infographic has it all wrong. There is no general…
Update: Shortly after writing this article, the first tool mentioned here (Sendible) started failing us. After a month of back and forth with their support we will cancel all accounts we have there. I cannot recommend it any more! I am a social media marketer and as such I am a huge fan of social media automation, especially on…
by Susanna Gebauer (@dreckbaerfrau) Update: Shortly after writing this article, the first tool mentioned here (Sendible) started failing us. After a month of back and forth with their support we cancelled all our accounts there! A while later Sendible’s CEO got in touch with us, appologized and offered us a couple of months free account to try it again. We…
by Jonathan Gebauer (@jogebauer) If you read my recent article about social media strategy or Susanna’s recent article on how to grow followers, then you know that we (like anybody else successful on Twitter) rely heavily on the Follow-Unfollow-Strategy. Basically, this strategy means you follow people and then unfollow those who didn’t follow back after a while. I won’t go…
by Jonathan Gebauer Susanna talked about the simple strategy all influencers used to grow their Twitter accounts. Today’s post is about why Twitter and content together are the best way to start a social media traffic generation strategy. Twitter and content (whether curated or original content) are at the heart of every single reliable social media traffic generation strategy I…
Have you ever wondered how all the influencers on Twitter grew their Twitter account to such impressive follower numbers? No? Do you think it is all hard work? Well, it is. But it might not be the type of work you think it is, or at least not only. Sure, these people have something to say, something important, helpful and…