Update: When talking about pricing, I said that email marketing service Drip offers a full featured account for up to 100 subscribers for $1 per month. That account is now completely free, giving you the option to try out email marketing with Drip absolutely for free! Email marketing is a mixed affair for many businesses and especially bloggers. They will…
If you are a blogger, online marketer or marketing executive, you won’t survive without an email marketing strategy for a long time. That’s how important email marketing is. The bad news is: When you are starting out, you probably don’t have an idea how email marketing works. All you know is that your inbox is full with newsletters that you…
I’m a huge fan of WordPress. WordPress allows the average guy (like you and me) to setup and run a website with advanced features through the use of WordPress plugins. That is why WordPress today powers around 26% of the web. There are literally 10s of 1000s of WordPress Plugins. Some are well known and easy to find because people…
The following is a guest post by Jonathan Ohayon: Jonathon Ohayon is the COO of Brilliance.com and has been managing companies and motivating people since the 6th grade. As a proven business leader and gemologist, he is uniquely skilled in navigating the ever changing e-commerce landscape. When he is not answering emails into the wee hours of the night, he can be…
It won’t come as a surprise that porn itself is not big on story(-telling). What may surprise some is that the porn industries marketing departments are! Let’s examine what the marketers of Pornhub, one of the biggest porn streaming sites on the web have come up with. Porn sites have a big problem: They are running video sites, but can’t…
Content creation processes these days seem all too similar. Have a look around: Aren’t most blogs and content sites these days boring? Well, ok, maybe they are not exactly boring. But most sites of any kind these days lack one important aspect that would make them a lot more interesting. That aspect is content diversity. And I don’t mean diversity…
Essential WordPress Plugins… Why essential? There is a reason why almost all bloggers use WordPress or will end up using WordPress as a blogging system in the end. That reason is: Flexibility. Sure, you can start your blog on Tumblr. Or use a website builder like Strikingly or Squarespace to start your blog. But in the end you will end…
Have you ever asked yourself why you would need a link shortening service like Bit.ly? You are not alone. The necessity of link shorteners is not obvious – however some of the most surprising marketing tricks can be achieved with link shorteners. In the old days, the main reason for many for using a link shortener was so that links…
Guest Blogging is a strategy that is as old as blogging itself. But in recent years it was often questioned whether it is still a valid strategy for building web traffic for websites, blogs and Web businesses of any kind. Let me raise your appetite a bit and start with this: Here are the results of a recent case study…
Summer – it’s warm outside, but web businesses often struggle during these months. People simply like to spend more time in the sun then surf the web, or even take their full yearly holidays to spend time with their families. And that’s when web traffic drops. And with the drop in web traffic come slow sales, smaller advertising revenues, and…