Twitter is simple in features – but Twitter Users are a diverse crowd. And often they misunderstand each other. Misunderstandings lead to complaints, complaints lead to fights, and fights lead to more misunderstandings. Let me be your mediator and explain the different groups to you. Let’s dive right into it: Valuable Types Of Twitter Users 1. The Listener The Listener is…
I’m a masochist. Why? Because I love my work. Working as a marketing consultant, an online marketer and online in general and loving it makes you a masochist. Why? Because whatever you do in the present decides whether your current project will be a success, but whether it really will be a success can only be determined in the distant…
I recently sat in a meeting with potential clients, and during the discussion I had the feeling they expected something else… do you know the feeling? That can be a good thing… It can be a good thing when it means that you didn’t surrender yourself to the temptation of promising things that you are not sure you will be able…
“Can I or should I write on my blog in English, even if it’s not my primary language?” This question comes up quite frequently in online marketing, by a lot of different people and for a lot of different reasons. The internet united most parts of the world – and the most common language is English. Content in the English…
The following post is not really a rant, but it only represents what I, myself am thinking about this topic. Is it just me, or is the online marketing community losing its edge? Is it just me, or is the online marketing community losing its edge? Click To Tweet When I started, things seemed to be different – I found…
You know what a good marketer is? A marketer who gets you results. You know what a good marketer is? A marketer who gets you results. Click To Tweet Seriously, if you ask me what separates a good marketer from a bad marketer, the answer would be: Results. But the results aren’t everything, and the marketing landscape is changing quickly. And…
Yesterday we made a decision – we moved this blog from Tumblr to WordPress. As said before, Tumblr simply didn’t offer us enough flexibility. This blog has grown rapidly and we decided it was time to take the next step. And for that, we needed something that could grow with us. Tumblr is great when you start out because it…
This one goes out to those of you who are missing the old Layout or our activity. No, we haven’t lost interest. Quite the opposite: There is more coming – as you can see we’ve moved to WordPress – this blog has become a lot more serious than we intended it to be when we started, and we are going…