Many people struggle to get a considerable amount of traffic from social media even if they invest a lot of time (and sometimes money) into this marketing channel. Clearly some of what seems obvious once you figured out how driving social traffic works is not so obvious when you are just starting out. While situations differ, most of the time…
Visuals play an important role in content marketing. These outstanding content marketing tools help you create the visuals your content needs. To get the most out of your great content you need pictures, graphics, and videos to get more shares, more engagement, and more subscribers. Images help you structure longer texts and add value. Since most bloggers and content marketers…
When you are starting out with guest blogging, you will have to do some research on blogs from your niche that are open for guest posts. But you should be able to find a few – or better even a long list. And once you found some blogs you need to narrow it down again to a handful of blogs…
The following is a guest post by Michael Akinlaby. Akinlaby is the founder of RankRain, a marketing agency that specializes in search engine optimization (SEO) and content marketing. Guest blogging is a powerful marketing strategy for digital marketers who know how to use it. Through guest blogging alone, you can go from an unknown, to become a web celebrity. Through…
Ever since I became an entrepreneur running our own company I had to deal with salespeople, cold calling, and spammy emails. I have had various forms of bad and worse points of contact. That made me wonder… This is a rant. I myself am not a sales person. I feel like an intruder and know that most of the time…
The following is a guest post by William Sarto. William Sarto is a marketer and content strategist. He shares his knowledge and experience in his articles based on current marketing trends. He is passionate about all new techniques and methods appearing in digital marketing. Stay tuned via twitter orG+. Your site, blog or social network group probably have a lot or…
The more well known The Social Ms as a blog becomes, the more guest blogging request we get. And since we really like to have guest posts on the blog as they add a point of view and often topics we ourselves would not have covered, our blogging doors are wide open. We love reading from you, and we like…
The following is a guest post by Michael Akinlaby. Michael is a Content Strategist and SEO Consultant. One of your marketing goals is to get people to talk about your business with their friends. They call it word-of-mouth marketing in the old days. Today, we call it social sharing. Social shares is an important marketing metric you should be watching…
Twitter is a very effective social network for marketing purposes. But it is also the social network where many people give up for lack of understanding. In my home country, Germany Twitter has a huge problem to fight off the prejudice it would mainly be for news. And even people who already have some considerable success on Twitter do most…
The following is a guest post by Amanda Strouse. Amanda is a social media marketing manager and writer for Bloominari, a leading bilingual digital marketing company located in San Diego, California, that provides business strategy, marketing, content and design solutions for small businesses in San Diego and throughout the country. Bloominari is a small business marketing and strategy firm by…