Influencers vs Micro-Influencers (and why you need to care) – Podcast Episode

Influencer marketing was everywhere in the last couple of years. But what is a relatively new development is Micro-Influencer Marketing. In today’s episode of Marketing in Minutes, you will learn why you need to care about micro-influencers: To subscribe to Marketing in Minutes on any podcast platform, please go here. This podcast was produced with the following equipment: – –…

How Much Do Celebrities Make on Social Media

The following is a guest post by Diana Beyer. Diana Beyer is experienced and self-driven media expert who is passionate about writing. Her purpose is to share values amid those interested. She is always seeking to discover new ways for personal and professional growth. Connect with Diana through Twitter. You probably figured out that when you see one of your social…

Why You Will Always End Up Doing Your Marketing Yourself

Talking to startups and clients, I sometimes get the impression they believe for their marketing it would be sufficient to get some influencers to give a shout out or to get a handful of bloggers to write some coverage. Dream on: That’s neither enough nor is it likely to happen! The hard truth is: It is part of your job…