The following is a guest post by Tom Jager. Tom is a professional blogger. He works at Royal-Essays. He has a degree in Law and English Literature. Tom has written numerous articles/online journals. You can reach him at G+ or Facebook.
Let’s be honest now and admit it – we all feel lazy sometimes when we have to write a blog, especially when it is a part of our work. Being a freelance writer, I often find myself contemplating about tools for bloggers which can help my writing in terms of making my job easier and better.
Here is the list of several tools which can help you with different areas of your blogging.
1. Store articles that you want to read
The first part of every good blog post is that it is written after thorough research on a certain topic. However, their amount of information on the internet is simply huge and bloggers often complain about how they do not have time to read it all. Well, there is this simple yet effective website called Pocket which lets you store everything for later. It does not have to be only an article, and you can store pictures, tweets, and many other things. The best thing about it is that it is available on smartphones as well, so you can reach for your content on that device as well.
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2. Is your headline really that effective?
The next logical thing in writing a blog post is to come up with a good headline which will catch reader’s attention and get them interested in reading the article. It is not a particularly easy job to do, and it requires a lot of creativity on the writers’ side, sometimes taking up hours of their time. CoSchedule is a very simple and a very effective tool to use – you just have to type in your headline, and it will do a complete analysis. First of all, you will be shown a total score between 1 and 100, and as you scroll down you can find more information about the power of your words as well as about the best way to use them.
3. Create your images fast and insert them into your blog post
Once you start writing, you will need to insert pictures in order to keep the reader’s attention. Canva is a very simple tool which lets you create images using various patterns. To be more precise, Canva is specialized in making quote images with a huge freedom in choosing your own fonts, styles and background images. It is scientifically proven that if you insert pieces of texts into pictures and then insert those pictures into a blog post, it will get shared more on social media. In other words, if you are not experienced in using programs such as Photoshop in order to make images for your blog, this would be a good compensation.
4.+ 5. Proofread it, check it, edit it or have it all written by somebody else
The next step for you as a blog writer is to proofread and edit the whole document in order to make it easier to follow and clear. The thing is – you do not have to do that by yourself, and you can use Ginger to do the work for you. Whenever you type in a sentence in Ginger and click “Check it”, you will be given a list of grammar and spelling mistakes as well as alternative sentences with which you can replace your primary ones.
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Another useful tool for bloggers who proofread is called Hemingway Editor. This editor finds sentences that are difficult to read and gives a suggestion for making them shorter and more comprehensible.
6. See what social media is the best for the promotion of your blog post
BuzzSumo is also a very simple tool which provides info about social media and what kind of content users share on them. All you need to do is enter a particular keyword, and you will be given a detailed report on which social medium is the best for you and on which one you ought to focus more.
7. Follow closely how people react to your blog posts
Audiense, which was also known as SocialBro, is a website which helps you analyze and follow your target audience. In other words, Audiense gives you insights into your online marketing campaigns, and this can only help you in your further writing processes since you will be more familiar with your readers and their activity not only on social media but the Internet as a whole. Apart from the sole process of identification, Audiense will also enable you to peek into their interests and give you statistics of their shared content and their general interests.
8. Connect several different apps at once in order to improve functionality
Although not only built for lazy bloggers but lazy people in general, IFTTT deserves an honorable mention in this article due to its uniqueness and usefulness. IFTTT is an abbreviation of “If This Then That” and it basically works like a simple algorithm which connects several apps of yours and makes a conditional statement. Confused? Let me give you an example. Let’s say that you want to add a photo to a cloud-based service from Facebook, every time someone tags you. Well, in order to save your time, IFTTT will do it for you. You just need to set a conditional statement and see the magic. The possibilities with this tool are infinite; you just have to retrace your steps when writing a blog post and see if something can be simplified by using IFTTT.
To sum up, these eight tools for bloggers are not here to completely take over your job but rather give you more insight into the possible ways to write your blog and publish it successfully. Just play around with them in the beginning, and after you figure out how they function, it will be much easier to use them while writing your blog posts.
A lazy blogger uses all the help he/she can get. Instead of trying to figure it out all by themselves, lazy bloggers use proven processes and take their blog on the fast lane to awesome traffic.
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