10 Crazy Mistakes Many Beginners Make On Twitter

Talking to many people who are not marketing professionals, founders, young business owners and bloggers I realized that there are many mistakes you can make with Twitter. And these Twitter mistakes can easily lead to frustration and lack in positive results. The feeling arises that „Twitter is not for me“ for some routines that can be easily changed and adapted.…

10 Twitter Features You Aren’t Using… You Are Missing Out

Twitter has the reputation of being fairly simple. That sounds easy. It is not. Twitter still comes with a couple of very useful features and functions that help you get more out of the 140 character conversations. Knowing about these Twitter features and utilizing them will let you get more out of your efforts and help you grow an engaged…

16 Quick And Not So Dirty Tricks To Boost Up Your Twitter Marketing

Twitter is a very effective social networks for marketing purposes. But it is also the social network where many people give up for lack of understanding. In my home country Germany Twitter has a huge problem to fight off the prejudice it would mainly be for news. And even people who already have some considerable success on Twitter do most…

6 Facts You Should Know About Twitter’s New Timeline

On Wednesday, February 10, Twitter introduced a „new timeline. Rumors were running around a few days before the release date about Twitter changing to a more Facebook-like feed based on an algorithm. These rumors resulted in the Twitter Hashtag #RIPTwitter to trend on Twitter. Twitter CEO Jack Dorsey joined the discussion in the attempt to quell the fears of Twitter…

5 Great Ideas For Using Twitter – And They Are Not Marketing

A while ago an entrepreneur and investor told me that to him a founder or entrepreneur who is not on Twitter does not exist. He complained that especially in Germany far too many entrepreneurs ignore Twitter and totally miss out on the advantages of being on Twitter. And he is right. Twitter seems to have a huge problem that many…

4 Ways To Optimize Your Tweets for Better Results on Twitter

Are you not getting the engagement and action on your tweets that you are hoping for? Is your audience not responding to your efforts, as you want them to? Maybe you are missing out on the best ways to optimize your tweets for better results! Imagine this: Two tweets with the same link. One gets a ton of reactions in…

The One Mistake That Costs You Your Twitter Success

Update: Twitter has changed how they handle @mentions. They now make a difference if your tweet is an actual “reply” to a tweet or if you simply mention a Twitter handle. “Replies” will only show to the people tweeting and friends of them. More on how Twitter handles the @mentions and replies can be found on the Twitter help. Twitter…

Your Road To Awesome Twitter Success

Earlier this month we launched our first course outside the Traffic Generation Masterclass. This first individual course is all about Twitter – and it is awesome: The Awesome Twitter Course. Many of you have asked us for more information about this course: Why we think Twitter is so important for Social Media marketing and what exactly can you expect in…

5 Essentials to Twitter Marketing Success – Keep Growing

Last week, I told you my story how I had to become a marketer to lead our startup to growth and how “Twitter made me a marketing pro.” Thank you for listening to my story and for being interested in Twitter marketing success. By recognizing the significance of Twitter in the marketing space, you already are on a good way…