Standard advice for new bloggers is: Find a niche that isn’t crowded. But finding a niche without competition is hard – and it’s even harder to find one that you really care about. Is it possible to succeed with blogging in a crowded niche? Click Here to Listen to all Episodes of Marketing in Minutes and Subscribe on any Podcast…
So you decided to become a blogger, all you need is traffic… or take your small business to the next level? You decided to try some online marketing to increase your business success? You are not alone… The truth is, you are one of many – and most fail. So how can you ensure that you won’t fail? The last…
So, you started a blog? Great. But times changed, and taking a blog from zero traffic to massive success is a lot harder than it was 10 years ago. Or even 2 years ago. One reason for that is, that today a lot of the regular tasks you need to do as a blogger need to be done on a…
Wake up! We’ve got 2016 – not 2006. If you are blogging in 2016, you must not try to achieve success with the same approach as you would have done in 2006. Why? Because times have changed – and if you want blogging success in 2016 – you absolutely must change too! So here are some ideas on how to…
I recently made a discovery: Quite a few successful bloggers started their now famous blogs after failing at a different business. Let me give you an example: Uber-blogger Jeff Bullas, who writes one of the most successful marketing blogs in the world. Seven years ago Jeff went through a divorce; his business went bankrupt, and he was 50,000$ in debt.…
by Jonathan Gebauer (@jogebauer) Sounds easy, right? Well it’s not that easy – but it’s entirely possible. Most people won’t simply make a living by blogging, but in connection with a freelance business, and some effective social media marketing, it may be just the road you want to travel. Sometimes you just need some positive examples to get yourself motivated,…
by Jonathan Gebauer (@jogebauer) First, I need to apologize – this is a social media and marketing blog, and I constantly drift into the topics of startups and Venture Capital. But hey: I run a startup, I love running a startup, and I do believe that I have something to say. Now – let’s get started. I recently wrote an…
by Susanna Gebauer (@dreckbaerfrau) Measuring is key to marketing success. It is the fine art of marketing. Without measuring what you are getting out of what you are doing, you are flying blind. Numbers are not only for bragging; they are the proof that what you are doing is taking you where you want to go (or that you are…
by Jonathan Gebauer (@jogebauer) (Disclaimer: The following represents my personal view of SEO and the monopoly in the search engine market.) There is a reason this blog and this site are called “The Social Marketers” and not “The Online Marketers”: We love social media marketing. We’re not very keen on SEO and SEM. Why? Anything related to Search Engines makes…
by Jonathan Gebauer (@jogebauer) Let’s start with a quote. Not any quote but one that makes it very clear what I am going to talk about today: “Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no…