8 Reasons Why Networking Should Be Part Of Your Marketing Strategy

Do you sometimes wonder why some people start one venture after the other and all seem to instantly turn into a success? The simple answer may be that these people have a network they can rely on. And while some people already have those valuable contacts that make starting, running and marketing a new business so much easier, you can…

How to Develop Your Own “Social Media Web” To Catch More Audience

The following is a guest post by Patrick Cole. Patrick Cole is an entrepreneur and freelancer. He is also a contributing blogger for several websites. Patrick loves self-education and rock music. Connect with Patrick via Facebook, Google+ and Twitter Most companies feel like cash machines set in concrete walls. You put in your details and the machine spews out your product.…

Why Startups and Bloggers Both Fail at Blogger Outreach

Startups need attention and a very relevant technique to gaining attention is maintaining a healthy relationship with bloggers. Bloggers (no matter how popular) need content, things to write about and news to spread. Sounds like a joint venture made in heaven? True – but as always, things aren’t that simple. The Diversity of the Blogosphere The Blogosphere is made up…

Why Some Freelancers Fail at Social Media in 4 Lessons

by Susanna Gebauer (@dreckbaerfrau) I was asked this question yesterday – and decided it deserved a longer answer. Because no short answer does do this very important questions justice. There are several points to social media activities, where you can be lead astray, and most of the mistakes are made not only by freelancers but also by others – for…