Why You Should Encourage Customer Reviews in Your Marketing Strategy (And How To Do It)

The following is a guest post by Brooklin Nash. Brooklin writes about the latest tools and small business trends for TrustRadius. When he’s not writing, you can find him reading YA dystopian fiction (with guilty pleasure) and cooking. Consumers today quite literally have the world as their stage. This can either be a blessing or a curse for businesses – let’s…

How to Turn Negative Reviewers into Loyal Customers on Facebook

The following is a guest post by Natalie Smith is a freelance copywriter from Seattle who writes about topics related to marketing, customer service, social media, entrepreneurship, and business in general. You can reach her @Natalie Smith. Customers are the main driving force that makes your business successful, so you want to keep them satisfied at all times. However, the sad…

eCommerce Consumer Reviews: Tactic to Boost Your eCommerce Sale

The following is a guest post by Kunjal Panchal. Kunjal Panchal is a Digital Strategist, having 5+ years of experience in the field of Internet Marketing. She is a social media geek, a complete foodie and enjoys trying varied cuisines. A perfect day for her consists of reading her favorite author with a hot cuppa coffee. Find her on Twitter and…