Buzzword Explained: What’s a Brand? – Podcast Episode

Marketers talk in buzzwords… we really just can’t help it. Today, let me explain one of those buzzwords: What’s a brand? To subscribe to Marketing in Minutes on any podcast platform, please go here. This podcast was produced with the following equipment: – – You will learn: – What a brand is. – What the power of a clear brand…

Personal Branding – 9 Reasons Why YOU As a Person Are Important

I was recently asked to give a quote as a marketing influencer (wow, I still feel very honored to be included on some of these influencer lists!). The task was to complete the sentence “You know you are a marketer when… “ As there are multiple things that make you a marketer, Jonathan and I had a little discussion about…

The (Un-)Desirable Disconnect – Copyblogger’s Brave New World

by Jonathan Gebauer (@jogebauer) When it comes to online content marketing, you cannot deny that Copyblogger is a big name. One of the biggest out there. They are in the place where dreams become reality. Brian Clark founded Copyblogger as his own simple one-man-band style blog back in 2006, started talking about marketing with content and it grew from there…