Blogger Outreach: Step-by-step Guide For Beginners

The following is a guest post by Anna Rud. Anna is a Content Marketer at Serpstat. Establishing an active presence on external resources, developing rich and quality content, implementing of brand strategy and many other are her key responsibilities. As marketers, we know that blogger outreach is an art. Even after years of working in the niche, you still can’t know…

Why Startups and Bloggers Both Fail at Blogger Outreach

Startups need attention and a very relevant technique to gaining attention is maintaining a healthy relationship with bloggers. Bloggers (no matter how popular) need content, things to write about and news to spread. Sounds like a joint venture made in heaven? True – but as always, things aren’t that simple. The Diversity of the Blogosphere The Blogosphere is made up…