8 Reasons Why Networking Should Be Part Of Your Marketing Strategy

Do you sometimes wonder why some people start one venture after the other and all seem to instantly turn into success? The simple answer may be that these people have a network they can rely on. And while some people already have those valuable contacts that make starting, running and marketing a new business so much easier, you can easily…

Blogger Outreach: Step-by-step Guide For Beginners

The following is a guest post by Anna Rud. Anna is a Content Marketer at Serpstat. Establishing an active presence on external resources, developing rich and quality content, implementing of brand strategy and many other are her key responsibilities. As marketers, we know that blogger outreach is an art. Even after years of working in the niche, you still can’t know…

Why Startups and Bloggers Both Fail at Blogger Outreach

Startups need attention and a very relevant technique to gaining attention is maintaining a healthy relationship with bloggers. Bloggers (no matter how popular) need content, things to write about and news to spread. Sounds like a joint venture made in heaven? True – but as always, things aren’t that simple. The Diversity of the Blogosphere The Blogosphere is made up…