„Digital Marketing“ is one of those terms with which we all have a feeling that we know what it means, but when it comes to nailing it down we somehow get stuck. In the end, it is not clear which types of digital marketing we are talking about. So instead of going for something soft like „it is related to…
One of the most effective SEO tactics are long-tail keywords – because they always work, even in niches with a lot of content. But what are long-tail keywords, and how do you use them for more SEO traffic? This post will explain what long-tail keywords are and how bloggers can use them for more blogging success. Read on if you…
Are you aware that you can start your link-building right on your own website with internal linking? Do you know how to use internal linking strategies to improve your search rankings? Here is what you need to know! If you already invested some time into thinking about how to get traffic from Google search and SEO you are aware that…
Recently I talked to a friend who is thinking of taking over a small online business startup. She said, “if I do this startup thing, I need to talk to you. As you know, I am so totally not into Facebook and such.” A few minutes later she told me about her teenage son who is obviously in a science…
Twitter used to be the one social network that still stuck with the chronological feed. No algorithm, no ranking of posts in my Twitter feed. Just a plain listing of everything that came into the Twitter timeline. That is no more – or at least for most of us, it is not. You can still switch your Twitter account back…
When you publish a blog post, it’s essential to do it the right way. Only 10 percent of “Blogging” is about blogging, the rest is about distribution. And that is true for every part of blogging – including the creation of content and the publication of content. The whole process of creating content needs to be focused on your audience…
In marketing, you should not treat your website competitors as your enemies. Treat them as colleagues or even friends and with respect. Do not be afraid of competitors, either there is a market for both of you or one of you has a problem anyway. But it will be easier for you to succeed – and much more fun –…
You’re a blogger, right? That means you write blog posts, get traffic, sell products, and make money. What do you need to know about Content Marketing? A lot. Content marketing and blogging are closely related and as a blogger, you will need to learn content marketing to almost the full extend. Why? Because blogging is content marketing – and because…
The major social networks are a little picky about the posts they give more visibility. Since most networks use algorithms that decide what to show to their users, it has become a struggle to optimize posts for more reach. Social media image sizes are one of the major factors that decide whether your post gets the attention you hoped for.…
So, you want to start a blog? Then now is the right time. Here are the exact steps to starting a blog now – with this in-depth checklist. Before you jump right in and start your blog, make sure you have all the answers you need to make your blog successful. Check out this post with answers to your most…