When I started out as a content marketer and later as a blogger, I had to learn many terms that I had never heard of before. Sometimes I felt a little stupid when the experts around me talked in all those buzzwords that sounded like Chinese to me. To help you find your way around the jungle of blogging terms…
The following is a guest post by Oli Graham. Oli Graham is the Marketing Manager for digital content agency RightlyWritten. Blogging and content marketing, much like every other aspect of a business, is governed by the rules of supply and demand. The greater the number of blog posts that exist on a particular topic, the harder it will be to…
There are endless apps to make your Instagram activity more fun – and more successful. These Instagram apps help you do everything on your phone, without your laptop and the tools you may be using on your computer. There are apps for photo and video editing, there are scheduling apps. There are fun apps, and there are apps to increase…
The following is a guest post by Shane Barker is a digital marketing consultant who specializes in influencer marketing, content marketing, and SEO. He is the co-founder of Attrock, a digital marketing agency. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities. The age of video marketing is here. Brands are using…
Facebook groups are a big thing in marketing. Facebook itself is pushing groups into focus. You want proof? In February, Facebook spent an estimated $10 million on a commercial for Facebook groups during Super Bowl. There are more than 10 million groups on Facebook. 1.4 billion people use Facebook groups. While it may still be relevant for businesses to have…
Tailwind is the most commonly used scheduling tool for Pinterest. While Tailwind as a scheduling app is widely known, the analytics part of Tailwind seems to get a little less attention. Time for us to take a closer look at Tailwind and its features for Pinterest. (This post contains affiliate links: if you purchase Tailwind through one of the…
Have you ever noticed these special Instagram hashtags that are celebrated on one day of the year? These fun hashtags for social media events, national days and worldwide celebration days? These hashtags, you usually notice when it is too late to come up with a witty idea for a social media post. Do you know where these hashtags and celebrations…
Twitter seems so simple in features and straight forward in usage. You can find any kind of Twitter marketing case study for various situations and marketing goals. Starting social media marketing with Twitter is simple: just type in up to 280 characters, and there you go. Still, Twitter is the one social network where many businesses, bloggers, and marketers struggle…
Did you know that more than 2 billion search queries are conducted on Twitter every day? Maybe the number of searches would be a little smaller – or even bigger – if everybody knew about the Twitter advanced search and all the possibilities that come with it. Almost anything on Twitter is searchable. There is far more to Twitter search…
Email marketing has been declared dead more often than I can recount. At the same time, marketers swear by the power of email marketing. This article is about what email marketing statistics reveal that bloggers and marketers should know. So what do the numbers say? Should you or should you not put your time (and some money) into growing an…